Email marketing made easy
A good mass email campaign doesn’t need expensive web-based solutions: it can be handled effectively on your desktop or laptop pc, keeping your own email lists private and managing every aspect of the strategy on our mass email software. It’s easier, safer, and cost effective. Email marketing is based on a trusted relationship with your customers: SendBlaster will help you build it, keep it and improve it.
Create effective emails
With our mass mailing software you will be able to compose beautiful emails that convert — that create real profit. How? Using our free email templates, sorted by categories to help you choose the right one. Creating a layout with SendBlaster’s embedded email editor or an external HTML editor.
Build your permission-based list
The only effective (and legal) way to run a mass email campaign is to send emails only to people who allowed you to: that is, to build an opt-in permission-based list of addresses. Our bulk mail software makes it amazingly easy. You can create customizable web forms for your site to let your users subscribe in a few clicks; then record all collected data in one or more lists, to which you can send separate messages.
Analyze the results of your mailings
An effective email marketing requires a thorough data analysis. Our mass emailing software and Google Analytics will let you know if, after reading your emails, customers have purchased your products, subscribed to your website or made any other actions. Moreover we offer a free email stats service which tracks your campaigns and lets you check the email’s open rate, the click-through rate and many other relevant metrics.
What’s New in SendBlaster 4:
New user interface
SendBlaster 4 has undergone the most important UI redesign ever. The new, flat UI looks modern and cool, and everything is easier to use on touch screens.
New HTML engine
SendBlaster 4 uses a greatly improved HTML engine. Not only is its rendering of HTML better, but the output code is also more polished and conforming to modern standards; the visual editor better preserves the original HTML code.
Segments
SendBlaster Pro 4 allows creating list segments (subgroups) based on multiple rules; this makes organizing and maintaining lists much easier. You can now optionally send out to a list segment only.
Unsubscribe replicator
If you manage multiple lists, and they share some contacts, you may end up having a given contact marked as unsubscribed in a list, but still flagged as subscribed in a different one. If this is not desired in your scenario, Unsubscribe Replicator propagates unsubscriptions from any list to the other ones: if a contact is “unsubscribed” in ANY list, it will be marked as unsubscribed in ALL lists.
Adjust images in place
The visual editor includes an inline photo tool which lets you apply the most common and useful filters and effects to images on the fly and in place. You don’t need to export images, process them with external utilities and then add them back to your message: just select an image in the message, edit it, and immediately see the results.
Follow up malings
All contacts which were included in a previous mailing can be selectively enabled in the current list. This way, you can send a followup mailing only to those who already received a specific one.
Database maintenance
SendBlaster 4 includes a fully integrated database tool for periodically optimizing the size and performance of your database.
Integration with MailStyler
MailStyler is a powerful newsletter design software, which lets users design cross-client compatible and responsive emails with a simple drag and drop editor. When you select “MailStyler” as your new message type, SendBlaster launches MailStyler (if it’s installed), and waits for it to be shut down; it then automatically loads the last message you exported from MailStyler.
More new features:
Add calendar events to your message
Make your mailings more effective and make it easier for your contacts to remember your offers and events: with SendBlaster Pro 4 you can create an event and add it to your mail as an iCalendar attachment; when recipients click on the attachment, the event will be added to their calendar.
JotForm integration
JotForm is a popular platform for designing beautiful forms, fully integrated with all major content management and shopping systems. SendBlaster 4 allows you to easily import subscriptions and cancellations from your JotForm account by just entering your credentials.
More speed
SendBlaster 4 now supports up to 100 connections – on a high-end platform, this could dramatically improve the speed of mailings when using a fast remote SMTP server or a local one.
Optional HTML “source editing only” mode
With SendBlaster 4, experienced HTML designers can optionally do without the visual editing completely and retain full control of their source code.
Mail to new contacts
All contacts which were included in a previous mailing can be selectively disabled in the current list. This way, you can send a mailing only to those who didn’t receive it yet.
Save relevant incoming emails locally
Antispam rules require you to keep long term proof of your subscriptions: SendBlaster 4 helps you in doing so by saving subscription emails locally. You can save cancellations and bounces too for future reference.
1×1 Pixels Tracking
TrackReports code can now optionally use a 1×1 pixels tracking image, making the tracking more unintrusive than with previous releases.
Improvements and new options
SendBlaster 4 engine underwent lots of internal enhancements and optimizations in order to increase speed, performance and robustness, and many options were added to common operations.
New templates
SendBlaster 4 comes with 60 brand new responsive templates, totalling 150 templates in Free edition and 230 in Pro edition.
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